Are you launching an Internet Product? Just use this checklist to determine if you have done all the ground work.
- Do you know the exact Market Segment for your Product?
- Do you have the list of Competitive Products already out in the Market?
- If Yes to previous question, How will your product stand out?
- How many “sure shot” Customers will buy your product, after the launch?
- Does your Market know that you are launching a Product for them?
- Are You talking about the Product in your Blog, Twitter and Facebook?
- Are Others talking about the Product in their Blog, Twitter and Facebook?
- Have you done some Market Research before Pricing your Product?
- Is there an Active Mailing List (owned by you) to spread word about the Product?
- Do you have a Facebook Page for your Product?
- Do you have a Twitter Account for your Product, with custom background and icons?
- Do you have a tentative deadline, when will you Break Even?
- What is the Fallback Strategy, if the Product launch fails (or doesn’t meet the expectations) ?
- Do you have an “Elite Set” of Release audience (in your Niche) who can try and testify your Product?
- Is the Support Framework in place? (this is critical, if your Product becomes more popular than expected)
So what else you think should be on the checklist? Shoot your thoughts…