An Internet Product Launch Checklist

by Ashwin

in Internet Marketing

Are you launching an Internet Product?  Just use this checklist to determine if you have done all the ground work.

  • Do you know the exact Market Segment for your Product?
  • Do you have the list of Competitive Products already out in the Market?
  • If Yes to previous question, How will your product stand out?
  • How many “sure shot” Customers will buy your product, after the launch?
  • Does your Market know that you are launching a Product for them?
  • Are You talking about the Product in your Blog, Twitter and Facebook?
  • Are Others talking about the Product in their Blog, Twitter and Facebook?
  • Have you done some Market Research before Pricing your Product?
  • Is there an Active Mailing List (owned by you) to spread word about the Product?
  • Do you have a Facebook Page for your Product?
  • Do you have a Twitter Account for your Product, with custom background and icons?
  • Do you have a tentative deadline, when will you Break Even?
  • What is the Fallback Strategy, if the Product launch fails (or doesn’t meet the expectations) ?
  • Do you have an “Elite Set” of Release audience (in your Niche) who can try and testify your Product?
  • Is the Support Framework in place? (this is critical, if your Product becomes more popular than expected)

So what else you think should be on the checklist?  Shoot your thoughts…

  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
    blog comments powered by Disqus

    Previous post:

    Next post: